Tag Archives: smm

Crucial SEO Secrets You Need To Know

Without SEO, nobody can find you or your company. If you want your website to be popular, you need to ensure that you pay attention to the ever-developing world of search engines. There is no point hosting a site and hoping that people will stumble on it at some point. That ‘build it, and they will come’ mentality means that you are on a one-way path to failure. Read these SEO secrets and start changing your website for the better right now.

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Excellent social media will improve your rank

Link-building is vital when it comes to your ranking, but what about social media activity? Everybody knows that getting backlinks will enhance their rank, yet few people realize that there is more to it than that. Links on social platforms, such as Facebook and Twitter, will also help boost your SEO rank. You should make sure that your social media presence is top notch if you hope to appear on the first pages of Google.

Building Trust and Credibility on Twitter

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Twitter is the Internet’s version of SMS only more diverse. Save for the succinct 140 characters, Twitter gradually occupies the users’ mind space not only because it is public, but also because of its inherent linking capacity. Unfortunately, Twitter had become a haven for hackers and spammers where they can accomplish devious goals. Despite this, how can legitimate tweeters build trust and credibility on the microblogging site? Answers are explored below.

Arianna Huffington, the founder of the biggest blog, Huffington Post, has these to say about Twitter.

1) Self-expression is the new entertainment.
Twitter is a place where users can display substance and encourage conversation whether it be an image, video or article. This means that, in cultivating trust among your followers, you should be a responsible Twitter user. Make sure that, despite the limited number of characters, you are tweeting contents that others can regard as an informative resource. Contents can be a source of inspiration, too.

Tweet about your company, its people, your products and services. Don’t overdo it though. Make sure there are personal messages aside from brand-related tweets. Certainly, the Twitterers would want to know who is behind those tweets. Put a short bio with an image. Establish authority. The process of letting your followers know who you are also develops trust. The more relatable you are, the more trustworthy you become.

Are you Being Outranked by a Spammer? , Are Spammy Sites Ranking Better Than Yours?

Posted by Kenny Martin at SEOMoz

What do you do when you are being outranked by a spammer? It’s one of the most frustrating things that an SEO can face, but before jumping to conclusions it’s important to understand what exactly is happening.

In this week’s Whiteboard Friday, Rand gives us helpful advice with many important steps to follow if you discover that a spammer is outranking you. Let us know your thoughts on this challenging problem in the comments below!

 

Analysis of Evolution and Future of the Google Rankings

Analysis of Evolution and Future of the Google Rankings

How Google’s Algorithm changed over the years and where it is heading the future.

A very good presentation by Rand Fishkin (CEO & Co-Founder of SEOmoz, a leader in the field of SEO software) with Analysis of Evolution and Future of the Google Rankings. This Analysis specifies changes in Google’s Algorithm From 1999 to 2010, How Google’s Algorithm changed over the years and where it is heading the future. With some innovative ideas about new signals for Google ranking like Social Media, User data and Brand signals and more. It also gives guidelines to marketers about what they must do to keep up with Google’s Evolution. In this presentation you will see list of good Inbound Marketing Ways (Free Traffic Sources) like SEO, Email Marketing, Research and White Papers, Infographics, Social Networks, Social Media Optimization, Webinars, Document Sharing, Word of Mouth, Podcasting, Q+A sites, Type-in Traffic, Direct and Referring Links, Social Bookmarking, Forums, Online Video, Comment Marketing, Blogs and Blogging, News, Media, Press Release, PR etc…