Tag Archives: social media marketing

InDigiNext 2013 : Digital Marketing & Social Media Summit by IndiSEO.org

InDigiNext 2013 : Digital Marketing & Social Media Summit

Indiseo.org – Famous and leading SEO and Digital Marketing community of Indian origin takes the pride to bring awareness in internet marketing and digital marketing, invites you for the fifth consecutive year  in one day workshop InDigiNext 2013 on Digital Marketing and Social Media.

IndiSEO Community

The most important part of this group is that it is led by well known SEO Entrepreneur Mr Paavan Solanki & Renowned Search Engine Experts and Digital Marketing Professionals like Mr. Bhavin Bhavsar, Mr. Dilip Rajpurohit, Mr. Kaushal Shah, Mr. Jignesh Gohel, Mr. Krunal Soni, Mr. Gaurav Soni, Mr.Mitul Dadhania and few other members. IndiSEO is a community which believes in organizing and sharing the knowledge crossing the boundary limits and imparting the information on Internet Marketing and Digital World activities on broader prospects.

In the social media and digital marketing summit , we take the privilege of inviting renowned speakers like Pradeep Chopra, Khushbu Pandya, Navneet Kaushal and Puneet Jain to impart with information on Facebook Advertising for Customer Acquisition, Social Media and Customer Behaviour, SEO in the Age of Panda, Penguin & Beyond, Why having a mobile website/apps a necessity in the current scenario?,Ways to get a Mobile Website/Apps for your business, How to optimize mobile websites. All  these topics which are necessary to keep oneself fully filled loaded to benefit a firm from Digital Marketing and social Media.

How To Incorporate Branding Into Your Facebook Page

By now, it’s pretty clear that establishing a social media presence is an absolute must for brands and companies. Social media can be a very valuable marketing tool, giving you an opportunity to connect to your audience and gain new followers. However, as with all tools, you have to figure out the best way to use it in order to maximize results. Otherwise, you might be squandering a great opportunity.

Your Facebook Page a great opportunity to give your followers, new and old, a better sense of your brand personality. Whimsical? Fashion-forward? Funny? Irreverent? Facebook gives you the opportunity to establish a voice that’s less corporate and more personable than on a traditional website and to tell the story of your brand without being overly promotional.

Whether you’re just starting out, or are looking for ways to improve your page, here are some suggestions on how best to incorporate branding on Facebook.

How to brand your Facebook page

Facebook page Branding

Facebook cover image using timeline images. Image courtesy of Marek Isalski / Flickr.com

Spend time on your cover and profile pictures. Make a great first impression and draw in an audience through an eye-catching cover image. An eye-tracking study found that people spend more time looking at the cover photo than anything posted to the wall, so spend some time designing an image that achieves your social media goals.

Analysis of Evolution and Future of the Google Rankings

Analysis of Evolution and Future of the Google Rankings

How Google’s Algorithm changed over the years and where it is heading the future.

A very good presentation by Rand Fishkin (CEO & Co-Founder of SEOmoz, a leader in the field of SEO software) with Analysis of Evolution and Future of the Google Rankings. This Analysis specifies changes in Google’s Algorithm From 1999 to 2010, How Google’s Algorithm changed over the years and where it is heading the future. With some innovative ideas about new signals for Google ranking like Social Media, User data and Brand signals and more. It also gives guidelines to marketers about what they must do to keep up with Google’s Evolution. In this presentation you will see list of good Inbound Marketing Ways (Free Traffic Sources) like SEO, Email Marketing, Research and White Papers, Infographics, Social Networks, Social Media Optimization, Webinars, Document Sharing, Word of Mouth, Podcasting, Q+A sites, Type-in Traffic, Direct and Referring Links, Social Bookmarking, Forums, Online Video, Comment Marketing, Blogs and Blogging, News, Media, Press Release, PR etc…