Tag Archives: social media marketing
A website conversion rate plays an important role to identify its growth and future scope. If you haven’t cared about it yet then it’s time to check your website conversion rate. If your site has monthly 50,000 visitors with bounce rate of 75%, avg. time on site is 2 mins and only 100 visitors are purchasing products your product then the Conversion rate is 0.2%, which is really poor.
Conversion Rate = (No. of visitors*/ Total no. of visitors) X 100
* who purchased the product
Now the question arises that how to improve the conversion rate? Some of the best possible methods to increase the conversion rate are listed here.
- Increase the quality of the landing page
- Engage Your Customers
- Start Upselling
- Social Engagement
- Add reassurance copy
- Add Credibility
- Replace block of text with bullet points
- Recommend Popular Related Products
- Many more…
The rest of the methods in detail are available in the below infographic:
Indiseo.org – Famous and leading SEO and Digital Marketing community of Indian origin takes the pride to bring awareness in internet marketing and digital marketing, invites you for the fifth consecutive year in one day workshop InDigiNext 2013 on Digital Marketing and Social Media.
The most important part of this group is that it is led by well known SEO Entrepreneur Mr Paavan Solanki & Renowned Search Engine Experts and Digital Marketing Professionals like Mr. Bhavin Bhavsar, Mr. Dilip Rajpurohit, Mr. Kaushal Shah, Mr. Jignesh Gohel, Mr. Krunal Soni, Mr. Gaurav Soni, Mr.Mitul Dadhania and few other members. IndiSEO is a community which believes in organizing and sharing the knowledge crossing the boundary limits and imparting the information on Internet Marketing and Digital World activities on broader prospects.
In the social media and digital marketing summit , we take the privilege of inviting renowned speakers like Pradeep Chopra, Khushbu Pandya, Navneet Kaushal and Puneet Jain to impart with information on Facebook Advertising for Customer Acquisition, Social Media and Customer Behaviour, SEO in the Age of Panda, Penguin & Beyond, Why having a mobile website/apps a necessity in the current scenario?,Ways to get a Mobile Website/Apps for your business, How to optimize mobile websites. All these topics which are necessary to keep oneself fully filled loaded to benefit a firm from Digital Marketing and social Media.
By now, it’s pretty clear that establishing a social media presence is an absolute must for brands and companies. Social media can be a very valuable marketing tool, giving you an opportunity to connect to your audience and gain new followers. However, as with all tools, you have to figure out the best way to use it in order to maximize results. Otherwise, you might be squandering a great opportunity.
Your Facebook Page a great opportunity to give your followers, new and old, a better sense of your brand personality. Whimsical? Fashion-forward? Funny? Irreverent? Facebook gives you the opportunity to establish a voice that’s less corporate and more personable than on a traditional website and to tell the story of your brand without being overly promotional.
Whether you’re just starting out, or are looking for ways to improve your page, here are some suggestions on how best to incorporate branding on Facebook.
How to brand your Facebook page
Facebook cover image using timeline images. Image courtesy of Marek Isalski / Flickr.com
Spend time on your cover and profile pictures. Make a great first impression and draw in an audience through an eye-catching cover image. An eye-tracking study found that people spend more time looking at the cover photo than anything posted to the wall, so spend some time designing an image that achieves your social media goals.