Monthly Archives: December 2011
Say Goodbye to Low-Quality Link Building : Google Panda Update
By Kristi Hines at Search Engine Watch
A while back, I wrote about how to get the best high volume links. Fast forward eight months and Google has made two major changes to its algorithm — first to target spammy/scraper sites, followed by the larger Panda update that targeted “low quality” sites. Plus, Google penalizedJCPenney, Forbes, and Overstock.com for “shady” linking practices.
What’s it all mean for link builders? Well, it’s time we say goodbye to low quality link building altogether.
Google Started Listing CO.CC based websites : Welcome Back CO.CC To Google
By Barry Schwartz at Search Engine Land
Six months ago, Google delisted all sites on a co.cc domain name. Today, they seem to have all returned.
A search for [site:co.cc] currently returns 105,000,000 results.

Google originally delisted the co.cc subdomains because Google saw a “very large fraction of sites” on that subdomain to be “spammy or low-quality” and felt it was warranted, in this case, to simply block the whole subdomain from showing up in Google’s results.
I am not sure if this change was intentional or a bug where after we write about it Google will delist the subdomains again.
Here is what the results looked like previously:
SEO Vs Google Panda Update : Google Panda Update SEO Survival Tips
By Garry Przyklenk at Search Engine Watch
Google Panda 2.2 is looming to drop sometime soon, and with it, increasing levels of apprehension in the small business community on fears of further collateral damage to organic search traffic. As a speaker at SES Toronto this year, I had the distinct honor of accompanying Dave Davies,Thom Craver and Terry Van Horne on a panel to discuss the impact of Google Panda, and long-term strategies for SEO success.
Diversify Your Traffic
Much to my own amazement and to that of my peers on stage, many in attendance at SES Toronto felt that they received significantly more traffic from Google organic search than any other source, and that SEO traffic converted much better than other sources.








