Over the years, internet has revolutionised how we market our businesses. More than ever before, companies have access to more resources. For those who embraced the various digital marketing platforms available, 2016 might have been a fruitful year and 2017 is even more promising. If you didn’t reap big from […]
Social Media Marketing Tips For Small Businesses
Did you know that the number of active social media users has already crossed the coveted 4-billion mark? Similarly, you should also know that some 1/3rd of the traffic to websites is driven by social media alone. Further, while 97% of marketers use some form of social marketing to propel […]
Different Online Trends to Execute in Digital Marketing Strategy
Digital marketing has become an important marketing strategy for online businesses at the moment. Obviously, people have been searching for new and effective ways to promote their business services, products and brands. Digital marketing come as a great marketing tool for the people around the world to arrive at many […]
How Can Instagram Impact SEO?
Businesses use social media to build brands, create a relationship with end customers and offer services. You can use social media for enhanced search engine optimization. Whether you use Facebook or its subsidiary Instagram, social platforms are there to deliver far-reaching SEO benefits to your business. In this article, we […]
What Consumers Want Today: Multiscreening, Personalization And Social Engagement
By now, you are already aware of the importance of designing digital marketing campaigns based on deeper understanding of audiences. Coming in a very close second spot is cross-channel digital marketing. Consumers have already moved from desktop to mobile and it is time, brands do too. “No single device is […]
10 Ways To Use Social Media Sites For Marketing Your Business
In this era of greater and better mobile penetration, almost everyone is resorting to social media platforms for all kind of communications. Be it connecting with friends and family or promoting your business, social media sites can be very effective. Most importantly most of these sites are free and can […]
Want A More Precise Customer Experience? Integrate Email Marketing Into Cross-Channel Marketing
Social media has received a huge amount of publicity in recent years; there are frequent reports on those who have hundreds of thousands of followers, people who can make a fortune in a heartbeat by simply referring the right product to their followers. However, this is not an option which […]