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Google Online Marketing SEM

AdWords Fees: The Difference Between Direct and Indirect Fees

September 29, 2014
Dilip Rajpurohit

Google AdWords fees can be divided into direct and indirect fees. Google AdWords is the premier marketing tool available to any business today. Direct Adwords fees are the fees paid to Google for using an AdWords account. These fees are determined by the account holder’s budget and cost per click […]

SEM SEO SMO Web Design

Top 4 eCommerce Website Designs Tips for Increasing Conversions

January 29, 2014January 29, 2014
Dilip Rajpurohit

Sometimes online stores get too artsy with their website designs. Some use color schemes that can send wrong signals to the shoppers, while others use flash animations that slows down the browser of the shopper. Sometimes even the most popular ‘online stores’ can become complicated. For example, depop sellers try […]

Google Online Marketing SEM SEO SMO

6 Reasons to Incorporate SEO into Your Next Budget

October 28, 2013
Dilip Rajpurohit

No matter what type of business you run or what industry you’re in, your company can benefit greatly from SEO. Whether you hire an agency like Home Service Direct to improve your home service business’s online presence or you do your own optimization for your online business, it’s crucial your […]

Google Online Marketing SEO

Search Marketing Integration (SMI) : The New Era of SEO & SEM

February 7, 2013February 7, 2013
Dilip Rajpurohit

As the world enters in the year 2013, its time to organize the marketing ducks so that you start leveraging the old and new channels to produce demand for your business this year. There are several new trends found in the B2B marketing world, which needs the attention of the […]

General Google Online Marketing Personal SEO SMO Web Design

How Search Engines Work : Learn About Search Engines & Their working

January 13, 2012January 13, 2012
Dilip Rajpurohit

By Mike Grehan at Search Engine Watch It’s been 10 years since I wrote the second edition of a book about search engines called “Search Engine Marketing: The Essential Best Practice Guide”. It was a very big seller and, in fact, it carried on selling through to the beginning of […]

Google Online Marketing SEO SMO

Interview with the Chris Boggs, President of SEMPO

January 12, 2012
Dilip Rajpurohit

By MELISSA FACH at Search Engine Journal, I interviewed the Chris Boggs via telephone and it was a very exciting geek-like conversation. We discussed SEMPO and upcoming conferences where you can see him, but more importantly we talked about the major issues he sees as SEMPO President. We also discussed Panda and what marketers […]

General Google Online Marketing Personal SEO SMO Web Design

Brief Look At The Web Of 2011, Top Web Brands, Top Social Networks, Top Blogs In 2011

December 31, 2011
Dilip Rajpurohit

Dear Friends, Followers, Readers. Here is the last and most important sharing of 2011 on this website www.SEO4World.com. By Chris Crum at WebProNews I’m not going to rehash the entire year of events and web happenings. That would be a massive book, and there is just simply too much to recount. I’m […]

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