Since most buyers have become tech-savvy, they tend to expect a lot more from the retailers. Nowadays, clients expect retailers to know all their needs and habits by providing them with personalized offers and experiences. As much as the idea of customer personalization sounds overwhelming, there are a few ways […]
The Connection Between UX and SEO
Over the years, the internet has molded itself into a platform for both consumers and businesses. Websites now serve all kinds of different purposes and customers. As a result of this, competition is intense, and visitors are looking for an experience that drives them to make a purchase or engage […]
How Visual Content Builds Your Business Identity On Instagram?
Instagram has over 800 million active users and also has a large number of influencers with a massive amount of following. In 2019 Instagram has transformed from a simple photo-sharing application to an effective marketing channel. For each year Instagram releases plenty of new tools for businesses, new ways to […]
The Best Video Sharing Platforms in 2021
In the last few years, YouTube has been at the center of controversy regarding user privacy breaches. In 2019, the company paid $170 million for alleged violations of the Children’s Privacy Law. Moreover, content restrictions and stringent rules make it impossible for many creators to share their content freely on […]
How To Create An Action-Oriented Landing Page – Beginner’s Guide [Infographic]
If you have a website and are looking for different ways through which you can improve its conversion then one of the best ways is to create a landing page for your website. A landing page is a goal oriented page, meaning, it is create for a single purpose be […]
Best SaaS Marketing Tactics for Business Growth
What Is SaaS? SaaS is a software distribution model wherein a 3rd party hosts software and applications on their cloud server which is accessible to users all around the world. Other than SaaS, IaaS and PaaS are also part of cloud computing. Below are a few popular examples of SaaS: […]
8 Top Trends That Will Drive the Future of Social Media Marketing
If you want to be one step ahead of your competitors in social media marketing, a very important thing to do is to update yourself with some of the best social media marketing trends that are expected to drive the future of social media marketing in 2020 and onwards. Social […]