When most people – even seasoned marketers and online business owners – hear the term SEO, it immediately invokes the concept of keywords. Even with how far SEO has come in the past twenty years, too many of us remain fixated on keywords as the be-all, end-all of their optimization […]
How Much Does SEO Cost? 3 Analogies To Help You Determine Its Value
By Trond Lyngbø at Searcn Engine Land “Why can’t you just give me a straight answer?” Johanna’s voice showed a trace of irritation. “All I’m asking is how much you charge for SEO services!” I smiled. This was familiar terrain. As an SEO consultant, almost every client asks me a similar question. My […]