By NEIL PATEL at Search Engine Journal

Like Pinterest and Tumblr, Reddit isn’t a perfect fit for all web marketers…yet, if you can figure out how to use it as a tool in your SEO toolbox you can drive massive traffic to your site.

But be warned…unlike Pinterest or Tumblr, take the wrong marketing steps on reddit and you could get eaten alive.

Sounds pretty tough for a massive sharing community, doesn’t it? That’s what happens when you are dealing with a young, skeptical, liberal, geeky, internet-literate, and ever-so-meta audience.