By JOHN HOLLOWAY at Search Engine Journal
With the launch of Panda, SEOs are more nervous than ever when it comes to their site’s survival in the search results. The mood has become more and more tense with many publishers scrambling to “fix” their pages in hopes of redemption. People are reading horror stories of seemingly innocent websites being affected by Panda. How can you be sure that you won’t find yourself in this same situation?
Whether you are an in-house or freelance SEO, altering your approach to search marketing can help you increase your chances of surviving or recovering from a Panda update. Here are a few things to take into consideration when planning your approach.